Working on an expansion strategy in Vietnam for a reputed firm in marine products

The client, a leading processor/exporter of the Indian Frozen Seafood segment with the state-of-the-art manufacturing facility, wanted to expand its business to Vietnam. Intueri was required to develop the strategy using its effective SIPRE (Scan, Immerse, Pushback, Refine and Enunciate)  model. 

Our services included:  

• Conducting assessment of the business environment in Vietnam using PESTLE framework to assess the feasibility and risks associated with conducting business in the country for the client 
• Conducting an assessment of the aquaculture and shrimp industry performance in Vietnam to assess the competitiveness of the market and identify the perfect timing and method of entering the market to obtain maximum benefit